homeprotect’s rebrand revealed

Josie Shepherd

Written by

Josie Shepherd

Brand Marketing Manager

Libby Goodsearles

Reviewed by

Libby Goodsearles

Head of Marketing

Less than 1 minute

Updated: 19 Feb 2024

Hi, we’re Homeprotect

Homeprotect was launched in 2002 to provide protection to people underserved by the home insurance industry.

20 years on we continue to provide insurance cover for all sorts of homes across the UK – we can provide a home insurance quote online in 98% of cases*.

Today we’re launching a new look and feel which you’ll start to see across our website, emails and documents – the start of a new chapter. But the work doesn’t stop here, we’re busy behind the scenes making changes which will improve our product offering and help us better serve our customers.

WHAT DOES THIS MEAN FOR ME?

You may notice changes to the look and feel of our website, emails, and documents. But don’t worry, your cover and the price you pay will remain the same.

WHY ARE WE UPDATING OUR BRAND?

We know insurance can be confusing at times and that it can be difficult to find the right cover – especially if you’re lucky enough to have a flat roof to sunbathe on. Homeprotect wants to change that. We’re expert at insuring people who want to build or buy a unique property, renovate or rent a home. We can cover people who work from home or travel a lot, people who use their homes to collect rare treasures or sell common goods. We protect people who love living in a listed building, having a view of a river or, yes – sunbathe on a flat roof.

IS THERE ANYTHING I NEED TO DO?

You don’t need to take any action. These updates won’t affect the cover we provide or the price you pay – if you’re already a Homeprotect customer you’ll remain protected throughout.

We appreciate you choosing Homeprotect as your home insurer and for joining us on this journey.